The US market has taken a strange turn, Motorola is growing again and is already third on the podium.
As he mentions Report published by Counterpoint, the US market has been turned upside down in recent months. One of the most important technology companies in the world, LG, is still spinning out of control. This led to a return to a forgotten mythology.
Motorola has become the third largest manufacturer in the United States, right behind Apple and Samsung, the undisputed market leaders. The “Sorpasso” moment happened in 2021, and LG collapsed around that time.
Motorola returns to the podium in one of the biggest deals
The company, which was owned by Google plus until it was bought by Lenovo in 2014, has doubled its numbers by 2021. Actually even more. As Counterpoint’s graph espectáculos, Motorola sales in the United States increased 131% in 2021 if we compare them to the previous year.
Motorola has become the third brand across the country.
As Jeff Fieldhack, lead author of the study, points out, the Motorola mid-range after filling the void left by LG and terminals as widespread as that Motocicleta G stylus or the Motocicleta G Power.
A frequently asked question is how Motorola grew more than 10% of the US market. Motorola was a key manufacturer to fill the void left by LG’s departure. The brand has all the key features that large carriers are looking for: a comprehensive catalogue, the ability to increase supply and low return rates.
Motorola continued its positive trend in the first month of this year 2022. As Counterpoint pointed out, the brand’s goal for 2022 and 2023 is to increase sales of more expensive devices. Given the dominance of Apple and Samsung in the US market, this will no doubt be a big challenge.