Apple and Samsung dominate the global tablet market with a combined market share of 60%.
Tabletas have been sidelined for some time because of looks Terminals with ever larger screens and above all due to the pressure on the foldable mobile phone marketBut despite this, the tablet market is still booming, as many users They regularly use it together with their móvil inteligente.
In this sense, a recent report by market research firm Strategy Analytics showing that the global tablet market has since been dominated by two major jugadores, Apple and Samsung only 1 in 3 tabletas sold worldwide comes from one of these two manufacturers.
This is what the global tablet market looks like today
According to this report by Strategy Analytics, Apple and Samsung dominate the global tablet market with a combined market share of 60%which means, that 6 out of 10 tabletas sold worldwide are iPad or Galaxy Tab.
Focusing primarily on selling Apple iPads fell 6% year-on-year in the first quarter of 2022but still had a very big impact on the global tablet market 15.8 million units sold. Thanks to those numbers, Apple’s market share grew by 1.7%, which espectáculos 39% of the world market.
The Samsung Galaxy Tab S8+ is the latest tablet from the Korean brand
For its part, Samsung continued to dominate the Android tablet market 8.2 million units were sold in the first quarter of 2022suffer a drop in sales of one 1.2% compared to the previous year. Despite this decline, the Korean giant is Market share increased by 1.8 percentage pointsthereby increasing its representation in the global market share up to 20%.
Alongside Apple and Samsung, Amazon is the third manufacturer to sell the most tabletas in the world, although the numbers are far from those two. That’s why the shopping giant sold 3.7 million units of its tabletas in the first quarter of 2022which corresponds to a decline in sales of 1.3% compared to the previous year.
Despite this decline, Amazon succeeded Increase in market share by 0.8%which ranks just behind Samsung in terms of growth, that’s now it accounts for 9% of the total market.