Misión is also launching the “Reels” on Fb, promising a competitor to TikTok and better monetization opportunities for developers.
Since Fb is misión, we’re all keeping up with Zuckerberg’s promises around the metaversealthough the truth is so The Menlo Park company had not forgotten its popular network one of the two upcoming and previously announced developments, especially after the fair update Competition that offers new options like TikTok.
Actually, we’ve known it for a long time roll as an alternative of the misión-universe on TikTok itself, although they could only be used on Instagram, although until now they have not been presented on Fb, at least worldwide, which was happening just now because effectively Fb role it perro now be used worldwidefinally offers its users the opportunity to create short portrait mode vídeo content in the purest TikTok style.
The announcement came as a surprise Fb itself on its websitefinally confirm his main offense against TikTok dominance but with a clearly articulated strategy: short vídeos, a maximum length of 1 minute, a more agile and immediate discovery system, the ability to editar, remix and share vídeos, and in general a much better ability to attract attention and entertain the Usuario. them for a long time. .
However, the summary is that the roll That we knew about Instagram also reaches Fb, which is even waiting for the same name, certainly in search Standardization of services and functionalities Therefore, the tests that started a few months ago have only been extended in the United States.
Instagram Reels short and vertical vídeos extend to Fb and vice versa as any reel created on Instagram perro be shared on Fb and any reel posted on Fb perro also be brought to Instagram.
About the options Fb roleit’s the truth Misión developers have put a lot of thought into their integrationinclude them in several sections of the official mobile applications on both iOS and Android so that we cánido access any vídeo-related area within Fb roll.
As a matter of fact, appears at the beginning of life the usuario come to the fore, be able to get involved stories and even converted stories in rollalso available soon i Fb groups Y View Fb and to become almost ubiquitous on the Fb platform, as they also promised us a section that will appear later with personalized recommendations.
The Fb Reels experience in screenshots
There is no doubt about it Responding to ByteDance was Misión’s top priority and try to compete on their territory, ie expanding the roll from Instagram to other platforms even seems logical. Not for nothing, the roll They are crossed between the popular misión networksso that Kitchen sink Content created on Fb cánido be shared directly on Instagram and vice versa.
Let’s see if this move, as I said, is Fb’s biggest offensive in a long time, he manages to convince the young audience that he is the most reserved right now with the dominant platform Zuckerberg also offering an iniciativa more and better monetization opportunities to its creators.
The iniciativa of Zuckerberg and his team is to use Fb to attract the youngest and most reserved audience, first of all improving the monetization of the creators and offering an unprecedented integration between all the popular networks of the group: Instagram, Fb and … WhatsApp also in the future?
So the new roll from Fb, accompanied by evidence of New banner Y sticker advertisingalthough developing a system of “Stars” A Fanes perro actively contribute Offer gifts of money to creative people.
As you have already read, Many options are still being developed and it seems to be Fb role It’s presented almost like a trial balloon, with some aspects of the funding being limited to the United States, Canada and México markets, although it’s good to see Menlo Park moving there It’s true that Fb seemed to be in free fall for some time.