Five years ago, Xiaomi officially landed in Spain: that’s what the brand has achieved so far.
It was 5 years since official landing xiaomi in Spain. This November, the Beijing company celebrates its fifth year in our country, remembering and taking advantage of some of its historical moments Emphasize your biggest milestones achieved in the last five years.
And that is to this day Xiaomi is already the brand that sells the most mobile phones in Spain quarter after quarter. This is confirmed by the latest data from market analysis firm Canalys, which gave the Beijing company a 30% fee. of the telephone market.
54 branches, 108 employees and a 30% share: the number of Xiaomi in Spain
Xiaomi officially landed in Spain in 2017 and by January 2018 it’s done 10% fee. of the market and a a staff of 20 employees.
A year later, in 2019, Xiaomi had already opened 36 stores and doubled its market share. Finally, it will be reached in 2022 get 30% to establish itself as a leader in the Spanish market for smart phone, surpassing Samsung and Apple. In this sense, it is worth noting that as of Q1 2020, Xiaomi still occupies the first position in the market because confirm from channel.
We did it again Xiaomi fanes.
Xiaomi Spain is again No. 1 in shipments of teléfonos inteligentes on the Spanish market @canalys in the third quarter of 2022
Thank you to the partners, entusiastas and Xiaomi family who made this possible. #NíMiGanTou pic.twitter.com/wVu1lHuPJS
— Xiaomi Spain (@XiaomiEspana) November 8, 2022
The team has already been determined to this day 108 employeesand the number of “Mi Stores” reached has increased 54 shops spread over 32 different provinces.
Not just cell phones: Xiaomi is already the third televisión brand in Spain
As the móvil inteligente market becomes more than the largest, Xiaomi now has hope conquer others niches From the market. To that end, the brand is committed to promoting its broad product ecosystem, which includes everything from electric scooters to televisions, air fryers and smart locks.
Especially in the television ámbito, Xiaomi already owns the third market positionand even better that the results are in the field of electric mobility, since it is already on the Number one in scooter saleswith more than 300,000 units and a share of 60%.
“We want consumers to be able to enjoy a 24-hour connected life thanks to our products: from waking up to the alarm of the Xiaomi Smart Band 7 Pro; charging his Xiaomi series 12; prepare a smoothie for breakfast in our Xiaomi Smart Blender and then watch the news on the Xiaomi televisión P1; control the pets’ feed vía the Xiaomi Smart Pet Food Feeder and Fountain; lock the house with the Xiaomi Door Bell 3; go to work our Xiaomi Electric Scooter and everything is controlled through the Xiaomi Home application” – Borja Gómez-Carrillo, Country Manager Xiaomi Spain
Despite everything, the brand is aware of the importance of teléfonos inteligentes in its catalog and is planning for this reason rely more and more on the segment plus. In this sense, we already know that the new generation of its ambitious “Ultra” series will be available on the world market.