Despite Xiaomi’s growth, Samsung wants to remain the market leader in the mobile phone market in 2022. Here is his plan to make it happen.
Xiaomi’s significant growth as a móvil maker should be a concern for Samsung. The Chinese company is gaining market share quarter after quarter and its teléfonos inteligentes are gradually surpassing those of the Galaxy series.
but Samsung has a plan with which he is trying to regain some prominence in midfield next year 2022 report i The cheekthinks the South Korean company how to add value its Galaxy A-series teléfonos inteligentes to make them more interesting than their Chinese rivals, and the company found a way to do it: Add water resistance to your cheaper teléfonos inteligentes.
Waterproof even in the cheapest Galaxy A
According to the Korean portal reports above Samsung plans to add water resistance in the future teléfonos inteligentes of the Samsung Galaxy A family, as was already the case with models like the Samsung Galaxy A52 and Galaxy A72 from last year 2021.
It is unclear which devices They get IP certification that guarantees their water resistance, but it’s expected that most of the terminals in the family will do so Galaxy A this function lasts. Yes, models like the new Samsung Galaxy A13 seem to be left out of the plan for now.
Therefore, it is expected that models such as the Galaxy A33, Galaxy A52 and Galaxy A73 will be part of the initiative, with the aim of offering added value over models from companies such as Realme, OPPO or Xiaomi.
Whether the strategy works remains a mystery to this day, I’m afraid. It all hinges on whether water resistance is as important to consumers as Samsung seems to think.