During the week of OPPO INNO Day 2022, there were also news related to OnePlus: the company will receive an injection of millions to go back to its roots and convince its fanes.
Last week was the OPPO INNO Day, 2022 With the launch of Find N2 and Find N2 Flip, they are already the best foldable devices in the entire mobile industry.
At the same time, a company now operating under the OPPO umbrella had something to celebrate, and that is OnePlus was nine years old Fusión and integration already in OPPO hundred percent, taking advantage of the appointment to expect a very positive future.
A change of course for OnePlus, which will return to its roots to win over its fanes, thanks in part to the 10,000 million yuan that will be made available to OPPO.
And his friends are, despite appearances, OPPO does not want to let OnePlus become a shadow from this manufacturer Flagship Killer that it was one day, the two companies announce a new strategic alliance by which OPPO will invest no less than $1,430 million to improve OnePlus in the next three years.
he announced on OnePlus’ own Weibowho reported about it Change of course after the last restrictions a market not too well received by the stream linked to the signing of the ‘not fixed’recently closer to exhibit what of the Flagship Killer at least with their most powerful phones.
This is OPPO’s promised “roadmap” for the future of OnePlus (in Chinese).
as you will see OnePlus’ iniciativa seems to be to go back to basics and not deviate so much from the brand identity, which we strongly recommend, namely that OnePlus wants to be closer to its original spirit and This is how you regain the trust of users and fanes.
There is talk of a new strategy “two brands” that promises OnePlus will be at the forefront of technology develop the most powerful teléfonos inteligentes, but also the manufacturers will sell “Zero Net Margin” be more competitive than the others and approaches almost every pocket.
The new “dual brand” strategy proposed by OnePlus promises teléfonos inteligentes of the best quality and maximum features, although cheaper and more attractive, since the net profit margin is still zero.
Not only that, and that’s it OnePlus phones in China are sold exclusively in modality on-lineJust like when Pete Lau and Carl Pei founded the company, although there’s the added benefit of OPPO’s brawn since every OnePlus usuario You perro repair your móvil inteligente at any OPPO customer service within their country of origin.
Another important fact is Restoration of the aplicación for the OnePlus communitywhose purpose will be to re-attract restless people Opinion which helped the manufacturer grow in its infancy discuss and exchange opinions about you Flagship Killer.
A movement that is undoubtedly interesting in this case and that it is necessary to verify that this is indeed the case OnePlus is still there on-line in the international markets or remain exclusively in China in order not to cannibalize the mobile sale of OPPO, which is now officially sold in our countries, attacking the best products in the campo.